October 11, 2004
Insurance specialists keep reality TV genre alive
Jon Paulsen was one of millions of TV viewers watching as contestants on the NBC reality show "Fear Factor" went bobbing in a vat of lard for cow tongues. But gross-out entertainment wasn't the reason why Paulsen stared as the scantily clad competitors dipped their heads into the gooey, melted animal fat to grab the cow tongues with their teeth, then handed them off by mouth to their fellow competitors.
Paulsen is chief underwriting officer of the entertainment division at the St. Paul Travelers Companies Inc., which insures "Fear Factor" and several other popular reality shows.
Posted by Tom Troceen